Blue Ocean

Came across this interesting term called Blue Ocean Strategy. Apparently a new book has been published by some leading management profs. It is being talked about being very radical ,some also are classifying it as a old wine in new bottle.

Leave a Comment

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.